Website Designers

Website Designers, a service provided by Logiweb Internet Services, a website design, development and online marketing company selling a variety of services including e-commerce, hosting facilities and domain names.

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The website designers specification is the planning team's concise statement of core goals, values, and intent, to provide the ultimate policy direction for everything that comes next. For website designers to design a substantial Web site is a costly and time-consuming process. When website designers are up to their neck in the daily challenges of building the site, it can be surprisingly easy for website designers to forget what they are doing, to lose sight of their original priorities, and to not know on any given day whether the detailed decisions website designers are making actually support those overall goals and objectives. A well-written site specification by website designers is a powerful daily tool for judging the effectiveness of a development effort. It provides the website designers with a compass to keep the development process focused on the ultimate purposes of the site. As such, it quickly becomes a daily reference point for website designers to settle disputes, to judge the potential utility of new ideas as they arise, to measure progress, and to keep the website designers focused on the ultimate goals.

At minimum, a good site specification given to website designers should define the content scope, budget, schedule, and technical aspects of the Web site. The best website designers specifications are very short and to the point, and are often just outlines or bullet lists of the major design or technical features planned by the website designers. The finished site specification should contain the goals statement from the planning phase, as well as the structural details of the site.

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Goals and strategies of website designers

What is the mission of the website designers client organisation?
How will creating a Web site support the mission?
What are your two or three most important goals to be set by the website designers?
Who is the primary audience for the Web site?
What do you want the audience to think or do after having visited your site?
What Web-related strategies will the website designers use to achieve those goals?
How will you measure the success of your site?
How will the website designers adequately maintain the finished site?

Production issues of website designers

How many pages will the website designers create? What is the maximum acceptable count under this budget?
What special technical or functional requirements are needed from the website designers? What is the budget for the site?
What is the production schedule for the website designers, including intermediate milestones and dates?
Who are the website designers on the development team and what are their responsibilities?
These are big questions, and the broad conceptual issues posed by the website designers are too often dismissed as committees push toward starting the "real work" of designing and building a Web site. However, if you cannot confidently answer all of these questions, then no amount of design or production effort can guarantee a useful result from the website designers.

Avoiding "scope creep"

The website designers specification defines the scope of the website designers project Ñ that is, what and how much you need to do, the budget, and the development schedule. "Scope creep" is the most prevalent cause of Web project failures by website designers. In badly planned projects, scope creep is the gradual but inexorable process by which previously unplanned "features" are added by website designers, content and features are padded to mollify each stakeholder group, major changes in content or site structure during site construction are made, and more content or interactive functionality than you originally agreed with the website designers to create is stuffed in. No single over commitment is fatal, but the slow, steady accumulation of additions and changes is often enough to blow budgets, ruin schedules, and bury what might have been an elegant original plan under megabytes of muddle and confusion.

Don't leap into conceptualising a Web site before you understand what you want the website designers to accomplish and before you have developed a solid and realistic site specification for the website designers. The more carefully you plan, the better off the website designers will be when you begin to build your site.

One excellent way to keep a tight rein on the overall scope of the site content is to specify a maximum page count in the site specification. Although a page count is hardly infallible as a guide (after all, Web pages can be arbitrarily long), it serves as a constant reminder to the website designers involved of the project's intended scope. If the page count goes up, make it a rule for the website designers to revisit the budget implications automatically Ñ the cold realities of budgets and schedules will often cool the enthusiasm to stuff in "just one more page." A good way to keep a lid on scope creep is to treat the page count as a "zero sum game." If the website designers want to add pages, it's up to them to nominate other pages to remove or to obtain a corresponding increase in the budget and schedule to account for the increased work by the website designers.

The firm integration of schedule, budget, and scope is the only way to keep website designers from becoming unhinged from the real constraints of time, money, and the ultimate quality of the result. A little bravery and honesty up front can save you much grief later. Make the plan carefully and clear for the website designers, and then stick to it.